DO your research
Look locally to your wedding venue for Make-up Artists. Look for experience not training. An artist can be trained at the most prestigious make-up school in the world and still be virtually unemployable! Look for a strong portfolio and clientele, it's even better if you can get a recommendation from someone you trust!
DON'T be tempted by gift with purchase
Just because you like the brand and you get a free bag with mini tube of something you'll never use doesn't mean you'll like the way the consultants do your make up. Yes, I've done my time as a counter girl and i know what it feels like to have your area manager breathing down your neck. These women are trained to sell so it's a tough nut to crack. Get to know the consultant first and take it from there. If you are dead set on a counter the only one i can strongly recommend is Bobbi Brown.
DO have a trial run
I always suggest having a trial at least 4-6 weeks before the wedding date. You need to know who and what you are dealing with. Take along examples of make-up you like and talk everything through before you start your application. After your trial check in natural light and take pictures before you give the OK.
DON'T keep quiet
If you don't like it, say so. That's what a trial is for, trial and error.
DO judge a book by it's cover
Look for a make-up artist with good taste in make-up. Bridal is generally about looking like yourself so look for someone who looks fresh and natural.
DON'T be sweet talked
If it's not you on your trial it definitely won't be you on your wedding day and your groom may question who exactly it is walking down the isle!
DO come fresh faced
For your trial and wedding day. It makes the make-up artist's job a lot easier and you will look fresher because of it.
DON'T Try crazy things before your wedding morning
I've lost count of how many brides have turned up red raw and in tears from a new fad exfoliating facial or looking rather surprised from a bad threading session cause their usual woman was busy. I know wedding planning is stressful and it makes us go a little crazy, but this is one of those times you really need to hold yourself back from anything unknown in the beauty world unless taken for a test run months in advance!